1. 46.8% of humanity used the internet in 2017
    1. https://www.smartinsights.com/search-engine-marketing/search-engine-statistics/
  2. 63 percent of those users used Google to search for something
    1. https://www.statista.com/topics/1001/google/
  3. 2018 most searched keyword was “Facebook”
    1. https://ahrefs.com/blog/top-google-searches/
  4. Google over 39K search queries every second of every day
    1. http://www.internetlivestats.com/google-search-statistics/
  5. 20% of all searches are voice searches on mobile phone
    1. https://expandedramblings.com/index.php/by-the-numbers-a-gigantic-list-of-google-stats-and-facts/2/
  6. Most years on Halloween “World Cup” is the most searched term
    1. https://trends.google.com/trends/?geo=US
  7. 16% of Americans own a voice search speaker
    1. https://www.nationalpublicmedia.com/smart-audio-report/latest-report/
  8. 9% of users keep their voice-activated speakers in the bathroom
    1. https://www.wordstream.com/blog/ws/2018/04/10/voice-search-statistics-2018
  9. 8% of holiday shoppers search online before going into a store.
    1. https://www.thinkwithgoogle.com/consumer-insights/in-store-mobile-shopping-behavior/

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